![]() And 175 million people message a business on WhatsApp every day. 80% of adults say messaging is an easy way to communicate with businesses. ![]() ![]() Those people are using the messaging app to connect with friends and family - and to reach out to businesses. Source: Hootsuite’s Global State of Digital 2022 With two billion users, it has more than double the user base of Facebook Messenger.īut perhaps more important, people like and trust WhatsApp more than other popular messaging apps - it’s the favorite social platform among Internet users aged 16 to 64. WhatsApp is the world’s third-most-used social media platform, behind Facebook and YouTube. Bonus: Get a free, easy-to-use Customer Service Report Template that helps you track and calculate your monthly customer service efforts all in one place. ![]()
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